My brain sees the pixels, my heart feels the user, and my words bridge the gap

Hi, I am Aditi.

A (type A) UX researcher with an insatiable curiosity for why users click.

Hi, I am Aditi.

A (type A) UX researcher with an insatiable curiosity for why users click.

"I just wanted to study human minds and have a little bit of fun. That got me to UX."

WHO AM I

WHO AM I

After years of studying human behaviour in both textbooks and on the field, I realised human conditions are best served in a platter of a beautifully designed app. Two years ago, I plunged into UX with my psyche background where I obsess over building experiences that bridge the gap between user needs and product goals.  Afterall, why shall Freud only be confined to Psychology books?!

Essentially, I am in a life-long quest to make technology sing on the beats of the users. (but in a less annoying sing-song)

My resume

PROJECTS

PROJECTS